The IMM GSM prescribes a textbook for each module offered. Students are required to purchase a copy of these prescribed textbooks per module selected. The purpose of the prescribed textbook is to guide students through the programme material.
The IMM Graduate School of Marketing(IMM GSM) updates the prescribed textbook list at the start of every semester.
Please click on the relevant link below for further information:
- Prescribed booklist 2017 Semester One - Undergraduate Marketing Programmes
- Prescribed booklist 2017 Semester One - Export Management Programmes
- Prescribed booklist 2017 Semester One - Postgraduate Programmes
Please note :
Students can purchase all textbooks directly from Mindmatters (Educational Book Distributors). For a pricelist and order form please visit www.mind-matters.co.za/imm,
call 086 111 6184, fax no: 086 683 1716 or visit:
Unit 7 Bentley Office Park
67 Wessels Road